Neal and BoJack in “Unfinished Business”

Neal

Say it, BoJack. Say I'm a hero.

BoJack

You're a hero. The troops are all heroes, every single one.

Neal

Great.

BoJack

And I don't believe saying that cheapens the word and actually disrespects those we mean to honor by turning real people into political pawns. Also, I am not deeply ambivalent about a seemingly mandated celebration of our military by a nation that claims to value peace telling our children that violence is never the answer while refusing to hold our own government to the same standard. Furthermore, I do not find it unbelievably appropriate that this conversation is taking place on reality television, a genre which thrives on chopping the complexities of our era into easily digestible chunks of empty catchphrases.