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S1 E1

Mad Men · Season 1, Episode 1

Don, Mr. Garner and others in “Smoke Gets in Your Eyes”

Except they aren't.

GMr. Garner

That's your slogan? "You're going to die anyway. Die with us"?

Actually, it's a fairly well-established psychological principle that society has a death wish, and if we could just tap into that, the market potential is--

GMr. Garner

What the hell are you talking about? Are you insane? I'm not selling rifles here, I'm in the tobacco business! We're selling America! The Indians gave it to us, for shit's sake!

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